LG Electronics to Showcase "Affectionate Intelligence" and AI Home Vision at IFA 2026

LG Electronics has announced its participation in IFA 2026 in Berlin, where it will present its latest consumer technology under the theme "Innovation in Tune with You." The company plans to demonstrate an expanded "AI Home" vision that utilizes "Affectionate Intelligence" to create personalized, connected experiences across various living spaces. This showcase is significant for the consumer electronics sector as it highlights the industry's shift toward integrated, AI-driven ecosystems that prioritize user convenience and efficiency.

At the upcoming IFA 2026 exhibition in Berlin, LG Electronics will unveil the next stage of its AI Appliances Orchestra concept. This evolution focuses on an expanded, AI-powered connected ecosystem designed to harmonize products and services for a more efficient lifestyle. Located in Hall 18 of Messe Berlin from September 4 to 8, the exhibit will demonstrate how LG’s integrated solutions orchestrate connected experiences tailored specifically to European consumers' routines and living environments.

A major component of the showcase includes LG’s latest lineup of AI TVs, which are engineered to enhance home entertainment through intelligent features. These televisions utilize advanced AI to provide enhanced visuals and sound, aiming to deliver a more immersive viewing experience for consumers. By integrating these displays into the broader AI Home vision, LG seeks to show how entertainment technology can function as a core part of a synchronized household ecosystem that responds to individual user needs.

Beyond entertainment, the booth will highlight real-world applications of LG’s AI vision across energy management and connectivity. The "Affectionate Intelligence" framework underpins these solutions, focusing on how AI can help create more efficient and connected living experiences. This strategic push follows a strong financial period for the company; LG reported that its four primary divisions—Home Appliance Solution, Media Entertainment Solution, Vehicle Solution, and Eco Solution—combined for a global revenue of over KRW 89 trillion in 2025.